Finding the right commercialization partner to help you navigate local markets is paramount to the success of your business strategy. By leveraging our deep roots and extensive networks in Latin America, TruBios can help you bring your products to market quickly and effectively.
Reach Key Decision Makers and Influencers
With approximately 90% of hospitals and medical facilities in Latin America run by federal, state, and local governments, knowing the right decision makers and influencers is critical. Our network of health officials, regulators, practitioners, and patient groups not only provides access to clinicians, but more importantly to payers. While clinicians historically have played the most crucial role in determining which products would reach patients, the industry has evolved. Making inroads to clinicians is not effective in today’s landscape if the payers who control the budgets are not on board as well. Let us help you reach the right people.
Increase Market Penetration
Getting access to the right decision makers is only part of the value we offer. In order to increase your market penetration in Latin America, you need to know the current needs and priorities of the local governments. Every government around the world focuses on the health priorities that are affecting the people in their own region, state, or country. Simply knowing the demographics and statistics is just not good enough in today’s competitive healthcare arena. Our ability to align specific therapies with current health needs and priorities of local governments can help you penetrate the Latin American markets efficiently and effectively.
Save Time and Resources
As the landscape of the biotechnology industry evolves and the resources and capital required to develop, test, and market products continues to rise at an exponential rate, controlling your budget is more important than ever before. Navigating untapped markets and foreign cultures takes a tremendous amount of time and money. Instead of scrambling to reach the right people with a hit-or-miss approach, let us help you commercialize your product in Latin America so that you can focus on your core competencies, improve profitability and ultimately lower costs for the clients you serve.